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Wednesday, October 30, 2019

From Research to Practice Assignment Example | Topics and Well Written Essays - 250 words

From Research to Practice - Assignment Example One of these researches to practice demonstration is the use of heparinized saline for the flushing peripheral intravenous catheters was compared to saline (Keele, 2011). In this practical, saline was found to be more clinically effective in maintaining the peripheral catheters. As a result to this research, majority of acute care facilities made a recommendation use on patients only as a plush for the peripheral catheters. Research on cancer fatigue has been in progress for the last decade, and a research was conducted on the effects of active and moderate exercise on patients undergoing active cancer therapy, and treatment. The results showed that active exercise had positive results on fatigue, functional capacity, activity level and sleep. Since then, this method is practiced in the treatment of cancer related fatigue which has been adopted by many cancer treatment centers, and thus showing that research can be put into practice and show success. In the near future, it is good to use evidence based research in the field of nursing as it gives a wide choice of solution, and gives the correct treatment to a client. Evidence based practice is important for nursing, but its full implementation is hindered by the evidences

Managment in Assisted Living Facility Research Paper

Managment in Assisted Living Facility - Research Paper Example 11)†¦.. TRANSITION PARAGRAPH Park University is conducting this research work related to management that includes such topics that help the organizations to improve their productivity in better way. BODY This research paper is related to management that covers lot of topics such as: (a) diversity management, (b) ethical, social and legal responsibilities, (c) international business†¦, (XXXXX & YYYY, 2009, p. 18). Diversity Management Now a day’s Diversity management is become an important issue for managers. Usually human resource managers initiate it and department heads and supervisors try to manage it. The idea of diversity management style is to encourage employees to feel free and comfortable their work places and develop an appreciation in particular areas such as race, gender, background, sexual orientation or any other factors that may not be shared by everyone working in the same area of the company. It can be adopted in different organizational environments and can be integrated with different management styles. For example if you are promoting recognition and acceptance of diversity among employees then hostile workplace environment can be converted into welcoming environment where people feel free to communicate, share and support to each other in any task associated with job. This thing definitely helps in increasing the productivity level in an organization. Now the question is what the benefit of diversity management program is. One of the main advantages of diversity management is that it helps to encourage the development of skills and talent among employees. Employees begin to feel valued and be ready to leave their comfort zones and enhance their skills for the benefit of departmental team and company as a whole. Basically what diversity do, it acknowledges and uses these inherent differences and move towards creativity and innovation for the better performances and competitive challenges. Diversity not only focuses on how pe ople perceive themselves but also how they perceive people. This thing effects their interaction. Successful organizations recognize the need for immediate action and are ready and willing to spend resources on managing diversity in the workplace now. There are some benefits of workplace diversity are: 1- Increased adaptability 2- Broader service range 3- Variety of viewpoints 4- More effective execution Some challenges are also mentioned here according to Josh Greenberg that are: 1-Communication 2-Resistance to change 3-Implementation of diversity in the workplace policies 4-Successful Management of Diversity in the Workplace 5-Assessment of diversity in the workplace (By Josh Greenberg is President of Alpha Measure, Inc. located in Boulder, Colorado. Article Source: http://EzineArticles.com/11053) Here i can quote the example of Graham School of General Studies at the University of Chicago who designed a program for implementing

Monday, October 28, 2019

A tale of two airlines case Essay Example for Free

A tale of two airlines case Essay As Professor Roger McPherson’s wait to go through the security process a second time dragged on into its third hour on this Spring day in 2002, (all passengers had to be rescreened upon the discovery that one of the airport screening machines was unplugged) he was reminded of another delayed business trip and the role that information technology played in the story. At 5:30pm on February 15, 1995, 200 feet off the ground, Professor Roger McPherson gazed anxiously through the fog as his airplane moved to touch down at Hartsfield Airport in Atlanta, more than 1 hour and 15 minutes late. He had 30 minutes to catch his 6:00pm flight to London, where he would be meeting with the executive leadership of a major British power company to discuss their information strategy. He felt fortunate, however, to be flying this carrier, which had a reputation for outstanding service. He was even more comfortable because he had a full-fare first-class ticket and was a Gold Card member. Professor McPherson was always uneasy about the large premium charged for full, first-class tickets, but knew that in a crunch it often meant the difference between a making a connection and missing one. He well remembered a decade ago flying this airline from Milan to London to connect to a flight to New York. Bad weather then had also reduced his 1-hour-and-30-minute connect time to 10 minutes. A discussion of the problem with the first-class cabin attendant had resulted in a phone call from the pilot to London (the airlines hub city), and a car to whisk him and one other passenger to the New York flight, which took off only one minute late. That extraordinary service had made Professor McPherson a 10-year devotee of the airline. In the network age, he knew it would be different and he was secure. The airline flying to London would have identified him off their computer as a close-connecting passenger. It would have noted he checked no bags through, and it would be anxious to capture his $2,500 fare—about 10 times that of the average passenger—on an only moderately loaded flight. As his plane pulled into the gate at 5:40pm, he knew it would be tight but he would make it, particularly given the fact that all planes were coming in late. Moving his 57-year-old frame into a dim recollection of a high school 400-meter specialist, he set off. Two escalator rides and one train ride later, the gate came into sight and he braked to a halt at 5:53pm. It was close, but he had done it. Looking through the airport window, however, he was stunned to see the air bridge detached from the plane with splendid teutonic efficiency 7 minutes early. The door to the bridge was closed, no agent was in sight, and he was reduced to waving his bags through the window to the pilot 20 yards away (it had, after all, worked once in a similar situation on Continental Airlines). Alas, by 5:58pm the plane was pushed back, and the agents emerged and quite cheerfully (and unregretfully; they had no clue who he was) booked him onto another airline that would leave 1 hour and 45 minutes later. He would be 30 minutes late for his meeting in London, but the executives would understand. Distinctly irritated, he straggled off to the new airline’s first class lounge to begin a frantic series of phone calls and faxes to the United Kingdom. As he trudged through the airport, McPherson began to see the beginning of a lecture on service in the network economy and the fact that technology is only a small enabling piece of a total service concept. At 7:50pm, comfortably seated in the first-class cabin of his new carrier, McPherson jerked to attention as the captain came on to announce that because of a leak in the hydraulic system, there would be an aircraft change and a two-and-one-half-hour delay. Sprinting off the plane, McPherson realized that the meeting with the power company executives, planned three months ago, would be over before he got there. The following day he was due in Frankfurt to give the keynote address at a major information systems conference. Flying to the United Kingdom to connect to Frankfurt would be a hassle and unnecessary since the purpose of stopping in the United Kingdom   was now totally negated. Glancing up at the departure board, McPherson was surprised to see a 7:55pm boarding departure for a plane to Frankfurt, nine gates away. Pulling into the gate at 8:02pm, he discovered several things: 1. The plane was at the gate, and with commendable dispatch the gate agent relieved him of his London boarding pass and his London-to-Frankfurt ticket and hustled him onto the plane minutes before the door closed. 2. The cabin attendant, giving him his favorite drink, explained that because of favorable tail winds across the Atlantic and the fact that eight passengers (plus now McPherson and one other) had very tight connections, they had decided to hold the plane for 15 minutes to get the extra passengers and still arrive on schedule. The note of pride in the cabin attendants voice was evident. One-and-a-half hours later, appropriately wined and dined, McPherson drifted off to sleep, reflecting on what a remarkable case study had played out in front of him in the previous two hours. Information technology, operations strategy, management control, an empowered (also unempowered) work force, and service management had been interwoven into a tableau. A revised format for his speech in Frankfurt began to emerge. Best of all, he would not have to go through a case release process because it had all happened to him.

Work or overwork †balance with synergies Essay Example for Free

Work or overwork – balance with synergies Essay Efficient management of overwork is learnt with experience of work. As years pass by, work experience shapes a person into a disciplined individual offering ability to manage work with efficiency and perfection. All that is important here is to realize one’s own strength, skills, experience in terms of physical work, mind work (desk jobs) which result in overwork either by extending working hours or by multi-tasking. A clear assessment and analysis of SWOT would benefit an individual. What is overwork? Oxford lexicon provides the meaning as â€Å"working too hard†, â€Å"excessive work causing exhaustion† and wordnet search provides the meaning as â€Å"the act of working too much or too long†. e. g. he became ill from overwork. Normal working hours fall in a range of 5-8 hrs per day in most of the organizations and industries all over the world. Overworking offers additional monetary benefits for industrial workers and employees and it is purely in the interest of workforce, OT (over timing) at the time of payment of salaries is considered, which also increase the production / output capacities of organizations. Overwork ! is it a problem? American Institute of Stress report 2005 states that $300 billion per annum were spent by American employers due to stress-related illnesses caused by overworking. Increasingly stressful overworking hours harm the workforce in developing cardiac problems and clinical therapy related problems which mounts the medical bills. In order to prevent such emotional or health related risks, an individual must develop a self-help chart of taking a quick-break in work to relieve the stress and also handle any grievance without delay. Very few people practice spiritual development which provides self-confidence, ability to handle overwork without any problem in any given situation. Lengthening of workweek Most of the countries practice 5-6 working days a week. According to the report of ILO U. S work records 1,884 hours, France 1,545 hours and Germany 1,444 hours per year. Dierk Hirschel, Economist of German Federation of Trade Unions, considers that 35 hours / week should be the norm and states that â€Å"We work less in Germany but have a higher level of productivity, we can produce more per hour because people are relaxed since they don’t have to work as much as in other countries†. Factors for considering lengthening of workweek are demographical, gender and a clear assessment of skill of workforce. 79% of U. S employees have access to paid vacations which helps in relaxing, enjoying a holiday with family which rejuvenates moods and energy to get back to work with freshness. Away from hustle-bustle is the best remedy to regain energies, spend time and dedication to family and also to review achievements made at work. In fact this is the best offer employees receive as incentive from work environments. Lenghtening of workweek offers dual benefit to organisations and employees in terms of increasing output for former and monetary benefits for latter. This is again dependent on the volume and size of organisations in these globalised 24/7 economy which has increased workloads to a greater extent extending the need of efficient workforce seeking work as first priority and efficiency and perfection rule and lead in a professional environment. SWOT Analysis Organisations must endeavor to make an analysis of SWOT of workforce as this analysis will help organisations to consider the percentage of output that can be derived out of each employee. Also employees in order to get trained for one’s own benefit, must make a list of S=strengths, W=weaknesses, O=opportunities and T=threats to overcome deficiencies and to make improvements in the core areas. This analysis will help an employee to improve in working hours, handle tough tasks and also to manage time in work places. If proper management at personal level is positive, management at work becomes easier as a process in a course of time along through the work experience. Improper assessment of one’s own skills and abilities and undertaking the tasks which are beyond one’s capacity, certainly lead to failure and lowers the image and reputation in work environment. Conclusion Work is the basic necessity to earn money in order to make a living and irrespective of gender, every one need to work whether small or big according to education and skills. Overwork is challenging and it is an opportunity to display one’s efficiency and success against all odds. Pooling up of resources to make improvisation in one’s work and grow in job by overworking gaining recognition will further strengthen one’s reputation in an organisation and goodwill is an intangible asset that organisations admire and can never afford to lose a hard working employee. Conclusively overwork and lengthening of workweek is in the interest of employees and must build enough strength to work on. These opportunities must be used to the fullest extent by employees while learning how to balance family and work, particularly in these globalised times where work is ruling.

Saturday, October 26, 2019

Genetic Engineering: Perfect Body or Perfect Sin? :: Argumentative Persuasive Topics

Genetic Engineering: Perfect Body or Perfect Sin? New advancements in science happen everyday. Products may include medicines, fertilizers, household cleaners, durable materials, and more. One of the most controversial issues in the world of science is genetic engineering. Scientists say genetic engineering may bring large advantages to humans and the way they live. Critics argue that genetic engineering can mean the destruction of the pure human being. There are numerous advantages and disadvantages in genetic engineering but disaster can be avoided if extreme caution is practiced. When people used to think of genetic engineering, they thought of genetically enhanced superior food products. That all changed after Dolly, the cloned sheep, was introduced to the world. The recent advances in genetics sparked conversation about cloning human beings. Scientists believe that genetic engineering in humans is the answer to the multitude of problems that millions face everyday. Hereditary baldness, heart problems, mental disorders, and a lot more genetic diseases would cease to exist. The perfect world isn't that far away. So what could possibly go wrong in a perfect world made up of genetically enhanced organisms? Critics fear that disease-producing organisms used in food products might develop worldwide epidemics. The catholic church says that human cloning is morally wrong. Others don't want a perfect world. They argue that the ill-bred humans will take away our right to suffer. According to critics, genetically changing the structure of a living thing isn't worth the risk or sin. The perfect physical world is nearer than anyone can imagine. The anticipated problems can be resolved before they even happen. Epidemics can be avoided by careful procedure, supervision, and inspection. The National Institute of Health already has established regulations restricting the types of DNA that can be used for these types of experiments. The only barrier left is sin. There is nothing man can do to change the word of God. Man's is willingness to sin for happiness does not differ from stealing or killing for money. Heaven is the sacrifice they have to make to enjoy happiness. Science is an amazing and dangerous world that man seeks to control. Genetic engineering was never intended for man to discover. Now that he has, should he use it for his benefit?

Essay on Rationality in Homer’s Odyssey -- Homer Odyssey Essays

The Importance of Rationality in Homer’s Odyssey In the epic poem, Odyssey, Homer provides examples of the consequences of impulsive and irrational thinking, and the rewards of planning and rationality. Impulsive actions prove to be very harmful to Odysseus. His decisions when he is escaping the cave of the Cyclops lead to almost all his troubles through his journey. As Odysseus flees the cave, he yells back "Cyclops - if any man on the face of the earth should ask you who blinded you, shamed you so - say Odysseus, raider of cities, he gouged out you eye." This enrages the giant, and he prays to Poseidon "grant that Odysseus, raider of cities, Laertes' son who makes his home in Ithaca, never reaches home. Or if he's fated to see his people once again, let him come home late and come a broken man - all shipmates lost, alone in a stranger's ship - and let him find a world of pain at home!" In the end, all these things the Cyclops asks come to pass. Odysseus also makes the mistake of ignoring Circe's command. Circe had said to forgo putting on fighting gear, or the monster Scylla will cause his crew harm. "But now I cleared my mind of Circe's orders - cramping my style, urging me not to arm at all. I donned my heroic armor, seized long spears in both my hands and marched out on the half-deck." Because he ignores those orders given by Circe, the six headed monster Scylla snatches six of the crewmembers and eats them alive. The impulses of Odysseus' crewmembers also impede his journey. The ship had reached the Aeolian Island, home of Aeolus the master of all winds. He gave Odysseus a bag "binding inside the winds that how from every quarter, with the power to calm them down or rouse them as he pleased... ...cates stories of his journeys for them. He even fools his son, Telemachus, for a time, all to ensure that his plans are not compromised. Eventually he reveals himself to his son, saying, "No other Odysseus will ever return to you." Odysseus carries out his plans carefully and methodically. He even has the gall to speak to his own wife, never telling her of the truth. He plans the suitors' deaths, first to surprise them when he strings his own bow, much to the surprise of the suitors. Odysseus quickly and brutally kills the suitors with help from Athena and Telemachus. He covers up the slaughter inside his house by dancing and singing, and people who walked by outside thought "A miracle - someone's married the queen at last!" It is easily seen that throughout Homer’s Odyssey, rationality and crafty thinking prevails over impulse and irrationality.

Thursday, October 24, 2019

Platos Dialectical Cut in Socrates Soul in The Being of the Beautiful

Plato's Dialectical Cut in Socrates' Soul in The Being of the Beautiful Within the spectrum of the political realm, one of the most important philosophical questions arises, "What is the best regime?" It is obvious that the best regime is one of complied consent. There still seems to be difficulty in deciding the best means to the desired end. Politics, the ruling force, operates in the realm of opinions. Its counterpart, philosophy, is an attempt to replace opinions about political things. This "political science" is the process of acquiring political knowledge for the guiding of political life. The transformation from opinions to knowledge is through the dialectic method. This "political science" is not without its problems. It is plagued by relativism and nihilism. These problems tend to make politics unreceptive to philosophy. What philosophy is is best seen in a confrontation between the philosopher and the city. It is by no small coincidence that these two conflicting views are seen in different characters in The Being of the Beautiful. The obvious question now becomes "Why does Plato make a dialectical cut in Socrates' soul between Theaetetus and Young Socrates?" In answering this question it becomes central to assume that the being of the beautiful is not contained in one character, and for that matter, may not be a character at all. It is crucial then to take up the characteristics of both Theaetetus and Young Socrates in relation to what the beautiful is. In so doing, it will provide the basis for political knowledge. To begin, Theaetetus is a youth just returned from battle. War, being the harshest of all teachers places one under the duress of necessity. This is a fo... ...nd this. He says that "all has been said in a measured way... but this is hard to take in" (Statesman, 293e). The Stranger explains that the rule of law is for one class and is corrupt, imperfect and seditionary. Through the questioning of the laws, the foundations of the one are seen. Politics and philosophy are not natural enemies. Both Theaetetus and Young Socrates understand the ideas to some extent. The goal now is to make each receptive to the other. Both make distinctions between men and gods. They can each understand the concept that something merely "is". Within each character separately a vice is seen but when combined dialectically, the possibility of a true political philosophy is possible. Perhaps Socrates sees in both of them the idea of the philosopher and he wants to see it generated as proof of a permanent condition of human nature.

The Coming of Age of Jeremy Finch in To Kill A Mockingbird :: Kill Mockingbird essays

The Coming of Age of Jeremy Finch in To Kill A Mockingbird The coming of age of Jem, Jeremy Finch, is shown in many ways throughout the book To Kill A Mockingbird by Harper Lee. He changes socially. He changes mentally. His feelings change emotionally. He also changes to become more of an adult figure. Another way he changes is that he changes physically. Jem changes through out the book socially by the way he starts having better feelings toward other people. There are many times when Jem start feeling bad for other people in the story, like when him and scout get in a fight but even though their mad at each other he still is grow up enough to know that he should say "Night, Scout." There are also many other incidents, like when he goes out and teaches Dill how to swim. Jem also goes through some bad social change when he turns "twelve. He is difficult to live with, inconsistent, and moody."(115). These are only a few of the things that Jem does to show that he is growing up in his social ways. Mental change is another type of change that Jem goes through. Jem start to think like an adult as he gets older in the book. He shows it at the trial of Tim Robinson when the jury is in the jury room and he starts to talk to Reverend Sykes. He starts saying thing about the trial and Reverend Sykes ask him not to talk like that in front of Scout. Which shows that he knows what he is talking about.(see page 208-209). There is also the time when he had to go and read to Mrs. Dubose which he later finds out about her drug addiction which he fully understands. So those are ways he changes mentally. Jem changes physically in many ways in the story. His hair stuck up behind and down in front, and I wondered if it would it would ever look like a man's-maybe if he shaved it off and started over, his hair would grow back neatly in place. His eyebrows were becoming heavier, and I noticed a new slimness about his body.

Wednesday, October 23, 2019

Google Case Study Essay

Google was founded in 1999 and has been around in your everyday life ever since. Ranging from search engines to books to email, Google is somehow incorporated in your lives everyday. Originally beginning with their focus on search engines and algorithms, Google has since widened their availability of products. In 1999, when Google first came about, the company’s mission was: Google’s mission is to organize the world’s information and make it universally accessible and useful. 15 years later, this is still the mission of the company. According to the article, it will take upwards of 300 years to obtain and organize all of the world’s information. That being said, it is safe to say Google has a long way to go but are they headed in the right direction? Google, just like any other company has goals and objectives. Some of their goals include: Growth Develop and maintain the â€Å"perfect† search engine Provide innovative products early and often To organize information and make the web faster and better for everyone (These will be discussed in strategies and throughout the case analysis) Strategies Google is no different from Burger King or from LA Fitness. All companies share a same goal, regardless of the industry they are in: market share and growth. Google’s main goal is to continuously grow and dominate the market/industry and be a leader for years to come. Upon entering the market in 1999, Yahoo and AOL were some of leaders in the industry. Google immediately changed that by becoming working at becoming a player in the industry. As of 2009, Google had 65.6% share of all US searches and 90% of all international searches. Meanwhile, the closest rival (yahoo) had only  17.5%. Since the very beginning, Google came about to change search engines everywhere. They wanted to offer a faster search engine that provided more relevant results, incorporating history of search, keyword frequency, and important pages. Thus began the creation of paid listings. At the very beginning, paid listings were advertisements all around the page: top, bottom and in the margins. Additionally, cost per click (CPC) came about as well. Advertisers began to pay for clicked links by consumers to compete for position on search results pages. The higher their link was on the results page, the more likely it would be clicked. Google changed this aspect into a cost per impression, meaning if the ad is viewed and nothing clicked, then the client is still charged a fee. Google also developed a CPC rate based on actual clicks to expected clicks forecasted by Google themselves. In 2003, Google began advertising editorial content along with blogs, something that had not been done by any competitor yet. AOL ended up giving Google the rights to advertise on their website costing Google $1 billion and giving AOL $330 million advertising credit. Over the years Google has encountered many rivals and competitors ranging from Yahoo and Bing to Ebay and Amazon. These rivals came about due to the innovative products created at Google. Google purchased companies such as YouTube, DoubleClick and Channel Intelligence while coming up with products such as cloud applications, Google Docs, Gmail, Google Finance and so much more. Google was leaving their main focus of search engines and dabbled into other categories in the industry. To some, this could be seen as dangerous and deadly to the company itself. Not for Google, anything they touched turned into gold. Google Docs immediately challenged Microsoft Office while Gmail challenged any and all free email websites. Google has also come out with tablets and mobile phones of late, allowing them to compete in yet another industry. Some might ask what is so appealing about all of their products? In my personal experience, I would say the ease of use is what appeals to me. Anytime I have used a product of Google, it is so easy to use and has lots of capabilities. Some might see this ease of use as a competitive advantage. When it all comes down to it, developing the â€Å"perfect† search engine is their main focus. Google has a philosophy that says, â€Å"Do one thing really, really well.† That is why the main focus of the company is developing the perfect search engine and organizing the world’s information.  Through paid as well as free listings, Google has developed a faster and more accurate way to sort search results. This will continue to be their focus in the future and Google hopes to master the art of the search engine. Google Culture and Values During its existence, Google has proven to be loyal to a certain set of values, principles and culture. In my opinion, this can be swayed as part of their business strategy as well. As part of there culture, they make these three things consistently known: 1. â€Å"Don’t be evil† – Do not compromise the integrity of search, effective advertising without being flashy, and do not allow ads on webpages that have no relevance. At Google they have a firm set of beliefs and this is an important one. Google makes sure to do things the right way and follow their moral and ethic code. They do not take advantage of publishers, clients or the customers. Google is here to provide a service as well as products and they do so in an honest way. 2. â€Å"Technology Matters† – Technology rules everything. Developing a faster and more accurate search query could only be done so through new and advancing technology. Google developed custom hardware to decrease costs a nd improve speed. 3. â€Å"We make our own rules† – The founders at Google ran the company in a different and unconventional way. They were very secretive to outsiders, only unveiling things that they were required to and nothing more. This leads into their unconventional governance structure as well. Governance at Google was an interesting situation when it came to the IPO. They decided to offer dual class equity, giving 10 votes per share of Class B and Class A receives 1 vote per share. Assuming that majority of people will sell their shares anyways; that left the CEO Schmidt and the founders, Brin and Page, with 80% control of the vote. This allowed them to control the strategy and direction of the company. They made it very well known the direction the company was headed in and that anyone who invests is not only investing in Google, but the idea and direction that Brin, Page and Schmidt want to go in. 4. â€Å"Do one thing really, really well† – This is basically a quote that Google has and will always live by. When Google first came about, the main focus of the company was providing a better search engine than what already existed. Google created algorithms that allowed for  quicker and more relevant search results. Between these algorithms and the deals Google scored with companies, they quickly jumped into majority market share. To this day, Google still acquires companies and has deals with clients to continuously improve search quality on and day-to-day basis. Do not expect this to ever change. There are other points that Google lives by but these four are the most important and outline their every decision, their every move. Situation Analysis SWOT Strengths 1. Brand Recognition – Everyone knows and has heard of Google. People have begun to use the company’s name as not only a proper noun but also a verb, â€Å"Googled it or Googling it†. To be so popular not just in the form of a search engine, but with all the products offered, that is a huge strength. Reputation is everything. 2. Acquisitions – â€Å"If you can’t beat them, join them†. That is a popular quote heard from time to time. Google has dominated the market since entry in 1999 and lots of companies have fallen to this quote. Google acquires competitors (current and possible future) from time to time, such as YouTube, DoubleClick and Channel Intelligence. This increases their reach towards possible new target markets, increasing revenue and profit. Most importantly, it increases market share. As a company absorbs competition, one would assume their market share becomes absorbed as well. 3. Algorithms – Google created an algorithm to link pages together that deserved attention. This allowed for faster and more relevant search results leading to Google becoming a true threat to competitors. Irrelevant results always swamped and spammed customers. Google found a way to trim this down and it also became a competitive advantage. 4. Free Services – Google offered free software to optimize advertising campaigns. Google Analytics allows companies to focus spending on specific keywords that are more popular so they are more likely to lead to sales. Weaknesses 1. Variety of products – I very well could have considered this one of their strengths as well. I firmly believe when Google came about, their main focus was to improve the quality of the search engine. Since then, Google has developed a wide variety of products ranging from books, email and videos all the way to mobile phones, operating software and Google docs. Offering a myriad of products and services can cause a company to lose their main focus. 2. Legal issues – Google seems to not be bothered by their legal issues. From copyright infringement (books) to searches by trademarks, Google has faced legal issues throughout their existence. There was a class action lawsuit in which Google ended up settling for $45 million with book authors/publishers for copyright infringement. In addition to that, placing competitor ads when a company is searched did not sit well with companies such as Geico or American Airlines. It created customer confusion and led to possible loss in sales for the clients of Google. These suits were also confidentially settled. 3. International Reputation- These legal issues were not solely domestic. Litigation for companies overseas ended in a different result, with the courts siding with multiple trademark holders rather than Google. Book scanning was resolved domestically as well but the results were opposite once again overseas. It seems as though Google has a poor reputation as a result of these legal issues overseas. Opportunities 1. Mobile Devices – Google has created an Android phone that is currently competing with top market mobile devices. They also have come up with Google Glass and tablets. There are more opportunities in this industry and large room for improvement on their existing products. Apple may dominate this part of the industry but it is not farfetched to think a company like Google cannot deplete Apple’s market share. 2. Full Service Portal – Yahoo currently offers a full service portal inclusive of sports, finance, email, calendar, tasks, etc. Google already individually offers some of these products. Maybe getting into the idea of a full service portal could be their next step? 3. Improving existing products – After initial releases of products, Google can weigh the popularity and success of each product. They  will know what is failing, what interests society and what they can/should improve on. Innovation is not only creating new products but also improving existing ones. 4. Advancing Technology – Google has acquired many companies throughout their existence, which allowed them to use new and uncharted technology. There is always new technology and Google is a multibillion-dollar company allowing them the possibility of purchasing if not creating this technology themselves. Adapting to new technology allows Google to gain an advantage over others in the industry Threats 1. Replacement Advertising – Google began advertising on search pages. Since the start of web advertising, we have come a long way. Now there are mobile phone apps that include advertising as well as social media sites. This could begin to threaten the market share and revenue of Google 2. Privacy Laws – As we know, Google is no stranger to legal issues. Privacy has begun to threaten Google in many different forms. One common for was through Gmail. Advertisements were chosen based on what the email said but no one was actually looking; there was simply an algorithm in place to extract that information and process it. The search history can be accessed and people think this invades their privacy as well. Your search history is available for up to 18 months. 3. Substitution- With the variety of products offered, each one has one or more competitors. If legal issues continue to rise or prices become too high, it is possible that customers switch from Google to their competitors. The threat of substitution is high in the sense of products other than search. Some would say they do not see a difference between Yahoo, Google and Bing BUT this is not a threat because as of 2009, Google had 65.6% of all US searches. If there is no difference, then where is the threat of this number to decrease? Why would anyone switch from the current search engine that they use? Competitive Advantage and Resources Resources and competitive advantages seem to go hand in hand here at Google. A key resource is the employees. Google has approximately 48,000 employees; this calls for a wide variety of knowledge and talent. Each employee brings  something different to the table. Google stresses individualism and personal projects. If 48,000 people are striving to improve the company and create new possibilities, that would make employees a phenomenal resource. Another resource is their algorithms. As I have stated throughout this discussion, Google created algorithms to create a faster, more dependable and relevant search engine. Developing these algorithms allowed them to sustain a competitive advantage. In fact, some competitors even wanted to purchase the use of these on their engines (Yahoo and AOL)! Instead, Google went ahead and created a search engine becoming a direct competitor. Another resource, which might actually seem odd, is the founders and CEO of the company. They run Google in an unconventional way but it has really paid off. They developed a set of values and pounded this culture into all heads at Google. Technology is another resource used at Google. Technology in general is always changing and people constantly have to adapt. Google is a driver of technology and constantly brings products to the market. Google uses technology to succeed as well as incur a profit. The above resources can also be considered competitive advantages for Google. The algorithm that was created set Google apart from competitors and allowed them to enter the market. They immediately began obtaining market share and competitors could not compete with that type of search engine. Brand recognition is another competitive advantage. If people were to give me the option to use Bing, Yahoo or Google, I would hands down always use Google. Not that I can tell a difference but simply because I am accustomed to it. It is well known and developed in so many facets of the industry. Another competitive advantage that Google has is its free software. The competitors cannot afford to offer free services to clients, which gives Google a leg up on the competition. It allows Google to tap into new markets, further tap into current markets and please current clients. Data scraping abilities (which I have direct contact with) is another competitive advantage. The data scraping capabilitie s at Google are unbelievable. The resources they have here allow them to analyze every bit of data possible. This leads to better and more accurate services for clients, enhanced keywords, and an enhanced overall experience for clients. Porters 5 Forces Threat of new entrants – Some would consider this high but I think it varies depending on which segment you are discussing. In the search engine segment, I would say the threat is low but when you look at the multitude of products offered elsewhere, there is always a high threat. Costs to enter could be high in some segments while low in others. While profits are attractive and could result in new companies entering the market, Google as a dominant firm can turn these potential threats away. Threat of Substitutes – This has the same basis as threat of new entrants. Depending on the product, the threat could be high or low. Cell phones and tablets have a ton of possible substitutes out there and that can cause customers to switch brands. Varying prices of products or differences in quality can cause a high threat of substitution as well. Rivalry- High. There are rivals in every segment of Google’s business. Search engine has Yahoo as its biggest competitor but not limited to just them. There is also Bing, AOL, and other small competitors. The existence of innovation and new products keeps the rivalry intense amongst competitors in the industry. Similar products and similar goals keep the rivalry constant Bargaining power of suppliers – Low. The main suppliers of Google are engineers. Due to the number of engineers, the supplier has low bargaining power. Google has 48,000 employees and if engineers feel they can do better elsewhere, then Google will find replacements. Being such a large and successful company almost has Google on a pedestal. Who wouldn’t jump at the opportunity to work for them? Bargaining power of consumers – Also varies based on what product is being discussed. When you discuss tangible products such as mobile phones or tablets, power is high. When it comes to search engines, Google Docs, Gmail, etc, power is low. Although there are other substitutes to these items listed above, the interface and software of Google sets it apart from  the rest. The threat of switching is non-existent. Critical Success Factors – these are factors that are necessary for a company to achieve its mission. For Google, the following are CSF: Speed and accuracy- The faster results can be displayed with accuracy then the more likely that people will use Google. This is how Google set themselves apart from the industry. New algorithms allowed for more relevant results at a quicker pace. Quality search results – As I stated above, the algorithm allowed for relevant results. People were being spammed by random links not relevant to what they were looking for. Innovation- Google is constantly bringing products to the market and attracting new target markets. Not only are they bringing new products to light, they are changing and improving existing products Culture – This is a CSF for Google because it sets them apart from competitors. Google stands by their beliefs and their culture 100%. They do not deter from these beliefs regardless of the situation. It allows them to think outside the box and differently than competitors Ease of use – Older generations are not completely acquainted with the use of technology and probably never will be. The ease of use could help close that gap tremendously and allow for Google to tap another market. The multitude of products, software, hardware or tangible products need to be easy to use. Even my generation has trouble with software and hardware, it is like a second language to some! Alternatives and Recommendations A few possible alternatives that Google can do are become a full access portal, increase personal time to 20% (making it a 60-20-20 system) and focus on improving existing products. Becoming a full access portal will allow Google to take some additional market share from Yahoo. Currently Yahoo offers finance, sports, mail, news, etc. all in one place. Google needs to put this into action. The pros of this are that Google already has these things but offers them separately. Google has the Gmail option, finance, news, maps, books and much more. It already has the pieces and just needs to combine them into  one place. This should not be hard with all the talented engineers on staff. Another pro is that the market share is bound to increase. Google already has many loyal customers to different segments of the market. Some might use Yahoo for things not currently offered in the same place. If Google offers sports where it has email and finance (for example), it could take away customers from Yahoo. A con is that this is a big risk. If the interface is not easy to understand or follow, people might abandon these options altogether and go directly to a competitor. Increasing personal time spent on projects to 20%, changing the culture to a 60-20-20. Currently Google encourages personal projects and stresses to work on a 70-20-10 basis. Google says they do not mind spending money now if it can lead to possible wealth over time. For this idea, there are a few cons. Employees could get caught up in their personal ideas and projects leaving the important ones assigned by managers past due. This could also be seen as free time and some might take advantage of it as a break from work in general. Another con is if 48,000 employees are working on their own projects 20% of the time, it might not be time well spent amongst everyone. Even if everyone is working diligently on a project, these projects might not pan out and that is a lot of wasted time. One of the biggest pros is high risk, h igh reward. Google is willing to take a risk after evaluating projects developed by employees. Allowing them to work on personal projects 20% of the time can create more opportunities to â€Å"hit big† for Google. Another pro is the encouragement of creativity. Personal projects call for creativity and this can then transfer over into the 60-20 time spent elsewhere. My last suggestion is to focus on existing products rather than continue to increase the amount of products they have already. Google came about and was focused on search but since then have brought multiple products to the forefront of the market. While they have been mostly successful, existing products can still be tweaked to gain maximum exposure. The main pro of this suggestion is that the kinks and problems existing could be resolved. Google could perfect already popular and existing products with the possibility of taking demand from competitors. Another pro is redirecting their focus back to the original product and the main source of revenue. Search was the first product of Google and even today it makes up the majority of the revenues (including advertising since they are hand in hand). Some cons are that they could be missing out on the next big thing. Putting all focus on existing products might have Google miss out on a hot new product that could really bring a big boom to the company. Another con is there might not be much more additional potential to focusing on existing products. They have acquired companies and competitors throughout their time and this is one way to focus on existing products. Another recommendation is pretty simple and quick to the point. Get rid of products that do not have high value to the company. The scope of the product line is wide and I do not think it is possible that all are value-adding products to Google. While some might be reaching large audiences and bringing high profits to the company, there are always some that are not doing so well. While they still might be making a profit, the workforce could be used elsewhere and that might have a higher value than the non-core product. Resources and time could be used elsewhere to perfect other products or to create new and innovative ones. The con is that while it might not be adding â€Å"value†, the product is still bringing in a profit. Google is very successful and would not have a product existing that currently has costs outweighing benefits. They are too smart for that. Giving up on a product might not be the correct decision just because it is not bringing in expected amounts of money. My recommendation would be to combine the 60-20-20 option with the focus on existing products option. While the 60-20-20 idea can cause a lack of focus, intertwining it with the existing products idea allows that focus to still be there. Employees can incorporate work on existing products in that additional 10% of time as well. Allowing companies to work privately on anything could prove to be a bad idea but pairing it with existing products will benefit the company. Imagine 48,000 employees focusing on existing products. The sky is the limit and Google can really blow competitors out of the water. I decided the full service portal is not a good suggestion. The risk of it not being easy to access and maneuver around does not outweigh the benefits. Customers already use a variety of products regardless if they are all in one location. If putting theses product in one place backfires due to difficulty of use, customers may go to Yahoo and begin using their portal. Google already has a sense of customer loyalty so  why try and change something that is working. Implementation The recommendation at hand here is to increase personal time to 20%, making the culture at Google 60-20-20 while maintaining focus on existing products. To begin this recommendation, Google should select a percentage of employees to test this out. Of 48,000 employees, they cannot have everyone working on personal projects right off the bat. It might lead to laziness and lack of effort across the board. Google should select maybe 5% of the workforce and allow them to allocate additional time towards personal projects. Google can then compare it to prior months focus on core business and see if they still maintained focus. If this was successful, then little by little introduce the workforce to this new concept. Another part of this implementation would be to have different shifts. Everyone cannot work on personal projects at the same time. Setting aside different shifts for the personal time could prove pivotal to the success of this idea. Google likes the idea of these creative concepts and have used them before. Gmail is an example of the â€Å"personal project† and now that has flourished into a leading email in the industry. Google has no problem investing in long shots and extending to 20% would do just that. Another part of the recommendation was to put focus on existing products and tweak or perfect them. To begin implementation, analysts at Google need to perform an industry analysis and provide some data on the competitors that exist with similar products. Google needs to have numbers and data comparisons so that they know how their products are doing in comparison to possible substitutes. After analyzing the industry, Google would send out customer surveys. All customers are in a database and have their emails, addresses, phone numbers, etc. on file. Google will find a way to reach the customer, send them a short survey on what they like, what they don’t like, what needs improvement and other beneficial questions. To figure out what needs improvement, you MUST talk to the users of the product. Upon finding out what is liked, what needs fixing, Google must assign a task force to tackle the job. This can now be intertwined with the 60-20-20 change stated above. While it may be a core business task, the idea of how to fix a problem or tweak a product can  be completed during the 20% personal time. Once the task force has been assigned, the product will be evaluated by everyone on the task force. They will be encouraged to give blunt honest opinions on the product as well. These employees are more knowledgeable than the everyday user so they might have different ideas that could be acknowledged as well. Once the survey period has ended for both customers and employees, brainstorming must begin. Individualism is encouraged but working in teams can help brainstorming run more smoothly. Ideas will be bounced around and once they can settle on what needs to be done, the â€Å"how† part takes place. Strategies on changing, marketing, and promoting the new product need to be derived and approved by managers. Once the strategies are derived, products will begin to go through the makeover process. Throughout this makeover process, Google will begin marketing and promoting the changes that are coming. The public will become aware, arousing curiosity as to what Google did to make this amazing product even better. This will lead to some hype and Google, like usual, will please the customers and the public. Google’s mission is to organize the world’s information and make it universally accessible and useful. They have been doing this since 1999 and have a long way to go. Focusing on existing products by fine-tuning them will help change the world forever. Allowing new and great ideas to develop internally and then possibly taking a risk is what makes Google great. Google is an innovative company, changing many segments of many industries ever since Day 1. Just as the article says, everyone fears Google†¦as they should.

Jose’s Authentic Mexican Restaurant

As you requested, this report provides an analysis of the problems within Jose’s Authentic Mexican Restaurant along with recommendations on what can be done to resolve these problems.Jose’s Authentic Mexican RestaurantJose’s is a traditional Mexican style restaurant located on the edge of a large metropolitan area in New England. The restaurant is decorated with Mexican culture from adobe walls and Spanish-Mexican furniture to mariachi background music. Customers enter through a small vestibule that opens into the dining area, which can create chaos on Friday and Saturday nights when waits are as long as 45 minutes. On top of the wait, the cook is receiving lower quality food than previously causing 12 minute prep time for meals to become 20 minutes or more.AnalysisThere is beginning to be a change within the restaurant that is affecting customer reviews. Customers would like to be seated promptly, served in a reasonable amount of time, and an improved dining exp erience for the cost. On the weekends customers may have to wait for up to 45 minutes without having a waiting room to sit in. A comfortable and relaxing waiting room may help customers feel more invited to the restaurant and enjoy their wait. Customers not being served in a reasonable amount of time can be very frustrating. After sitting longer than expected the customers may not be as hungry anymore or may be tired of waiting for an extended period of time. Also, the issue with being served in a reasonable amount of time and believing that the dining experience was not worth the cost may result from the same issue of the quality of food being delivered.RecommendationsThere are multiple alternatives to the issues that Jose’s Authentic Mexican Restaurant is currently experiencing. Expanding, creating carry-out, and increasing food quality are all alternatives to fix issues within the restaurant. The most important is food quality. Food quality will enhance the time to be serv ed and the experience for the cost. Finding another food source will make an instant and dramatic change to how the customers feel and how the employees are tipped. Overall business will increase and the other issues can be corrected as the future arrives.

Tuesday, October 22, 2019

Female Knights

Female Knights There are plenty of fierce women who have battled their way through history in politics and warfare. Although from an academic standpoint women could not generally carry the title of knight, there were still many women in European history who were part of chivalric orders and performed the duties of female knights without the formal recognition. Key Takeaways: Female Knights During the Middle Ages, women could not be granted the title of Knight; it was reserved for men only. However, there were many chivalric orders of knighthood that admitted women and female warriors who performed the role.Documented stories of women- primarily high-born- prove that they donned armor and directed troop movement in times of war. Chivalric Orders of Europe The word knight was not just a job title, it was a social ranking. For a man to become a knight, he had to be formally knighted in a ceremony, or receive an accolade of knighthood for exceptional bravery or service, usually in battle. Because neither of these were typically the domains of women, it was rare for a women to carry the title of knight. However, in parts of Europe, there were chivalric orders of knighthood that were open to women. During the early medieval period, a group of devout Christian knights joined together to form the Knights Templar. Their mission was twofold: to protect European travelers on pilgrimage in the Holy Land, but also to carry out secret military operations.  When they finally took the time to write down a list of their rules, around 1129 C.E., their mandates mentioned a pre-existing practice of admitting women to the Knights Templar. In fact, women were permitted as part of the organization during its first 10 years of existence. Lorado / Getty Images A related group, the Teutonic Order, accepted women as Consorores, or Sisters. Their role was an auxiliary one, often related to support and hospital services during times of war, including on the battlefield. In the mid-12th century, Moorish invaders laid the town of Tortosa, Spain, under siege. Because the towns menfolk were already off at battle fighting on another front, it fell to the women of Tortosa to set up defenses. They dressed in mens clothing- which was certainly easier to fight in- picked up weapons, and held their town with an array of swords, farm implements, and hatchets. In the aftermath, Count Ramon Berenguer of Barcelona founded the Order of the Hatchet in their honor. Elias Ashmole wrote in 1672 that the count granted the women of Tortosa numerous privileges and immunities: He also ordained, that at all publick meetings, the  Women  should have precedence of the  Men; That they should be exempted from all Taxes; and that all the Apparel and Jewels, though of never so great value, left by their dead Husbands, should be their own. It is not known whether the women of the Order ever fought in any battles other than defending Tortosa. The group faded into obscurity as its members aged and died out. Women in Warfare During the Middle Ages, women were not raised for battle like their male counterparts, who typically trained for warfare from boyhood. However, that doesnt mean they didnt fight. There are numerous examples of women, both noble and lower-born, who defended their homes, their families, and their nations from attacking outside forces. Margaret of Anjou directed troops during the War of the Roses. Hulton Archive / Getty Images The eight-day siege of Jerusalem in 1187 relied on women for success. Nearly all of the citys fighting men had marched out of town three months earlier, for the Battle of Hattin, leaving Jerusalem unguarded but for a few hastily-knighted boys. The women, however, outnumbered men in the city by nearly 50 to 1, so when Balian, Baron of Ibelin, realized it was time to defend the walls against the invading army of Saladin, he enlisted the female citizens to get to work. Dr. Helena P. Schrader, Ph.D. in History from the University of Hamburg, says that Ibelin would have had to organize these untrained civilians into units, assigning them specific, focused tasks. ... whether it was defending a sector of the wall, putting out fires, or ensuring that the men and women doing the fighting were supplied with water, food and ammunition. Most astonishing, his improvised units not only repulsed assaults, they also sortied out several times, destroying some of Saladin’s siege engines, and two or three times chasing the Saracens all the way back to the palisades of their camp. Nicholaa de la Haye was born in Lincolnshire, England, around 1150, and inherited her fathers land when he died. Married at least twice, Nicholaa was the castellan of Lincoln Castle, her family estate, despite the fact that each of her husbands tried to claim it as their own. When her spouses were away, Nicholaa ran the show. William Longchamps, a chancellor of Richard I, was heading to Nottingham to battle against Prince John, and along the way, he stopped at Lincoln, laying siege to Nicholaas castle. She refused to yield, and commanding 30 knights, 20 men-at-arms, and a few hundred infantrymen, held the castle for 40 days. Longchamps eventually gave up and moved on. She defended her home again a few years later when Prince Louis of France tried to invade Lincoln. Women didnt just show up and perform the duties of knights in defensive mode. There are several accounts of queens who traveled into the field with their armies in times of war. Eleanor of Aquitaine, the Queen of both France and England, led a pilgrimage to the Holy Land. She even did it while dressed in armor and carrying a lance, although she didnt personally fight. During the War of the Roses, Marguerite d’Anjou personally directed the actions of Lancastrian commanders during battles against Yorkist opponents while her husband, King Henry VI, was incapacitated by bouts of madness. In fact, in 1460, she defeated the threat to her husband’s throne by calling on the Lancastrian nobility to assemble a mighty host in Yorkshire that ambushed York and killed him and 2,500 of his men outside his ancestral home at Sandal Castle. Finally, its important to note that over the centuries, there were countless other women who donned armor and rode into war. We know this because although medieval European writers documenting the Crusades emphasized the notion that pious Christian women did not fight, the historians of their Muslim opponents wrote of crusading women battling against them. The Persian scholar Imad ad-din al-Isfahani wrote, a woman of high rank arrived by sea in late autumn 1189, with an escort of 500 knights with  their forces, squires, pages and valets. She paid all their expenses and also led them in  raids on the Muslims. He went on to say that there were many female knights among the Christians, who wore armour like the men and fought like men in battle, and could not be told apart from  the men until they were killed and the armour was stripped from their bodies. Although their names have been lost to history, these women did exist, they simply were not granted the title of knight. Sources Ashmole, Elias. â€Å"The Institution, Laws Ceremonies of the Most Noble Order of the Garter Collected and Digested into One Body.†Ã‚  Early English Books Online, The University of Michigan, quod.lib.umich.edu/e/eebo/A26024.0001.001?viewtoc.Nicholson, Helen, and Helen Nicholson. â€Å"Women and the Crusades.†Ã‚  Academia.edu, www.academia.edu/7608599/Women_and_the_Crusades.Schrader, Helena P. â€Å"Surrender of Jerusalem to Saladin in 1187.†Ã‚  Defending the Crusader Kingdoms, 1 Jan. 1970, defendingcrusaderkingdoms.blogspot.com/2017/10/surrender-of-jerusalem-to-saladin-in.html.Velde, Francois R. â€Å"Women Knights in the Middle Ages.†Ã‚  Women Knights, www.heraldica.org/topics/orders/wom-kn.htm.

buy custom Means of Empowering Nurses essay

buy custom Means of Empowering Nurses essay Certification is one of the ways of empowering nurses since it validates their competency and increases their chances of experiencing professional growth. However, certification comes at a cost and one has to spend time pursuing the certification process. Certified nurses are often regarded as specialty leaders in their practice. For a nurse to get certification, many hours have to be spent in a program that facilitates the certification process. Therefore, the initials that are found in names of some nurses indicate more than professional excellence; they also indicate the efforts that the nurse made in pursuing a program that would facilitate the recognition of her individual nursing excellence in a particular specialty. While certification plays a very important role in the nursing profession, it also has a share of problems. The implication created by certification by specialty is that nurses practice as autonomous groups. These groups are established in the process through which different nurses are required to meet different qualifications in order to be certified. Practice, education and experience requirements differ from one specialty to another. Specialty organizations have in the past been trying to propose the creation of a nursing specialty board at the national level whereby certification criteria and standards would be established uniformly. The presupposition of this proposal was that this would increase the value of credentials in a scenario where there is wide variation in nursing certification programs, thereby improving professionalism in nursing. Certification is a means of empowering nurses. Specialty certification benefits the individual nurse, the area of specialty where the nurse practices, (and generally, the nursing profession), the institution and the entire community. Gibson (1989), (cited in Tenney, Demoucell Wias, 1992) revealed in a research study on nurses perceptions of specialty certification that nurses anticipated an automatic validation of professional achievement as well as an improvement in their self-image upon becoming certified. The study also revealed that 84% of all the 493 respondents who were surveyed said that certification would enable them make improvements in patient care skills. Nurses with specialty certification tend to get respect and great admiration from their peers because of their expertise and advanced knowledge. Certification stimulates many nurses to stay up-to-date with knowledge and practice since they are often exposed to continuing education. Additionally, certification makes it easy for nurses to find opportunities for private practice, where they can take up career roles as expert witnesses or consultants (Tenney, Demoucell Wians, 1992) This research explores the perceptions that influence nurses into seeking specialty certification. The research delves into benefits of getting nursing certification with a view to find different perceived benefits and inherent, self-evident benefits. The main aim of this research, therefore, is to clarify the validity of different benefits of getting certified. Tenney, Demoucell and Wians (1992) lists five main different areas where benefits are achieved through specialty nursing certification: (a) to the individual nurse, (b) areas of specialty practice, (c) the nursing profession, (d) the nursing institution, and (e) the community. This research will explain the benefits of nursing in all these different areas, although the main emphasis will be on the benefits that accrue to the individual nurse, the main aim being to try and disentangle inherent benefits from mere perceptions. To the specialty practice, certification makes it easy for different levels of competence in the practice to be clearly drawn out and defiined. Through certification, the legitimacy a certain specialization is guaranteed. To the nursing profession, certification is a form of self-regulation. A nurse is recognized through the validity of his proficiency. A nurse who is certified in a certain areas is considered to have mastered a certain body of highly specialized knowledge, has adhered to certain established standards and has become competent in terms of practice and experience. The nursing institution, too, derives many benefits through certification, one of them being creation of a basis for hiring, promotions, wage increases, and provision of practice privileges. Certification is a good basis for third-party payment (Edari and Staff, 1979 cited in Tenney, Demoucell Wians, 1992). The community benefits through certification through improvement in quality in the care given to patients. For a nurse to become certified, he has to commit some time, money and energy into the certification process. There are exams to be taken, and this means drawing up study plans for several months that precede the exam. Demauro (2008) says that today, certifications are available for almost every nursing specialty such as the American Nursing Credentialing Center (ANCC) or Board of Certification for American Nurses). The ANCC certifies nurses in more than 20 different specialties. Certification, adds Demauro, is a good basis of getting a pay increase, whereby certified nurses according to national salary statistics, earn more compared to their uncertified colleagues with the same level of academic qualifications. According to Demauro (2008) many nurses are motivated to seek certification since it carries the same connotation regardless of where one works in the military, NGOs, private practice and so on. National salary surveys indicate that it becomes easy for certified nurses to get better-paying jobs that fall squarely along their chosen career paths. Buy custom Means of Empowering Nurses essay

Monday, October 21, 2019

If You Love The Headline Analyzer, Just Wait Until You See This... Think #Social Media

If You Love The Headline Analyzer, Just Wait Until You See This... Think #Social Media Repeat what you know works. ^^^ Thats p-r-e-t-t-t-t-y good advice. And we know you LOVE the Headline Analyzer to help you optimize your content titles to get more traffic, higher search engine rankings, and more social shares. So YOU are getting a brand new FREE tool to help you get BIGGER results from your social media marketing! Its the Social Message  Optimizer. And it will help you boost your social media engagement for every message you write (and its 100% backed by REAL- and never-before-seen, proprietary- data)! When you use the Social Message  Optimizer, youll Stop guessing!  Learning + remembering the mechanics/best practices to write amazing messages for every social network is overwhelming  (to say the least). With the Social Message  Optimizer,  you have a clear starting point! Write your message, review how it will perform in every social network, and optimize it for each network  based on real data. Get immediate feedback to improve fast. Sometimes you just need to bounce ideas off someone to improve your work.  The Social Message  Optimizer is your expert social media consultant that is always available to help you A/B test + enhance your shares before you post them. Boost your engagement!  Capture more eyeballs with your messages to get even more likes, comments, shares, and link clicks than you do today. Optimize your messages according to social network best practices backed by science to increase your reach. I am envisioning you look like this right now: ^^^ And that is pretty much what I look like as Im writing this post, too, btw (so you are in good company)! Who knows you may even get private access to an exclusive pre-launch  period with the Social Message  Optimizer before it launches to the public. Now that that is out of the way What Exactly Is The Social Message  Optimizer? Its a tool that will help you  get more engagement from your social media messages. Step 1: Type your social media message into the Social Message  Optimizer and hit Score My Message! Step 2: Review your messages performance on each social network. Step 3: Follow the prompts from the Social Message  Optimizer to  improve your messages score for each network. Step 4: Get more likes, comments, shares, and link clicks for every social media message you schedule.  Ã°Å¸â„¢Å' Why Should You Use (AKA Be Super Excited About) The Social Message  Optimizer? The Social Message  Optimizer is backed by data from  6,399,322 of the top social media messages sent through . Yep. ^^ Thats kinda crazy. The question we aimed to answer with the study: What are the mechanics behind the most engaging social media messages? Because Engagement is a huge word in social media marketing these days. Sharing engaging content helps you build a loyal social media following. So†¦ how can you do that? Use the free Social Message  Optimizer from your friends at . 😉 It’s like having a data-driven social media consultant at your fingertips to help you optimize your shares. The Social Message  Optimizer analyzes your Message type: Should you use link, image, video, or text?  You may be surprised  about the messages that tend to get the most engagement on the specific social networks. Characters: How long should your social media message be? There is an ideal length for maximum engagement on every  network. Hashtags: How many hashtags should you use? Some networks do best with zero whereas others require a few. Emojis: Should you use emojis in your message? And if so, how many? Sentiment: Is your message positive or negative? Pull on those emotional heartstrings to get even more engagement. and it gives you a score for every social network. Your goal is to get a score of 70 or higher. So now youll  forget the overwhelming process of trying to remember all the mechanics/best practices behind writing amazing social media messages. You’ll get immediate feedback from the Social Message  Optimizer to improve fast. And all of that will boost your engagement. Imagine way more likes, comments, shares, and link clicks.  Youll easily optimize your messages to increase your reach on every network. When Will  The Social Message  Optimizer Launch? The Social Message  Optimizer is scheduled to launch in May 2017. That is subject to change, so you should stay tuned. Again, you can subscribe to this special email list to get updates and be the first to know when the Social Message  Optimizer is  live

teen curfews essays

teen curfews essays It was a very tragic moment last week when two teens died in driving accidents. One of the events happened to a student of a fellow G.I.S.A school. Now the main focus is on the future of teen driving. It is a very serious issue, which needs very serious reform. Now the Georgia senate is considering narrowing driving curfews of teenagers. This new proposal calls for sixteen and seventeen year olds to be off the roads between 10 p.m. and 6 a.m. this proposal had been urged lt. Governor Mark Taylor and senator Phil Gingrey. Governor Roy Barnes first proposed this curfew. Taylor then proposed another solution, which would call for 16-year-old drivers to be off the road by 10 p.m. and for 17 year olds to be off by midnight. I prefer this solution because many teens especially older ones dont have much time after they work or leave school events. Some people say that we should have a 9 p.m. curfew for teen drivers. This curfew is like the one already in effect in North Carolina. Their deaths and injuries due to driving have dropped 29 percent. This new bill would also make any 16-year-old driver lose his or her license for 6 months if they are charged with a moving traffic violation. A second would make them lose their license for a whole ye ar. The new bill also calls for teens to have 40 hours of driving instructions before they receive their license. Many people think that they should put drivers education back into high schools but due to the cost many people disagree. The bill is expected to pass Tuesday and if it passes then the whole senate could be voting on it by next January 26. Lets all hope that this bill will pass and hopefully teens will become more cautious, courteous drivers. Hopefully we wont have to deal with many more of the accidents that happened last week. Kathey Pruitt, Curfew for teen drivers in debate, Atlanta Journal-Constitution ...

Sunday, October 20, 2019

Due and Owe

Due and Owe Due and Owe Due and Owe By Maeve Maddox Both due and owe have been in the language for a very long time. Due came into English from French in the 15th century. The French word it came from was the Latin verb debitum that gives us the word debt, â€Å"that which is owed.† As a noun, either singular or plural, due can mean â€Å"that which is owing.† One can pay one’s dues literally, as to a club, or figuratively, in the sense of working to get ahead in a profession, as in the headline â€Å"Ricky Gervais and David Chang Have Paid Their Dues.† The expression â€Å"to give a man his due,† means â€Å"to acknowledge a person’s merits, to do justice to a person.† The expression â€Å"to give the Devil his due,† means to give justice to a person for his merits even if he’s otherwise despicable, or if you don’t like him. As an adjective, due means â€Å"payable as a debt.† For example, â€Å"The mortgage payment is due tomorrow.† An expression that has been in the language since Chaucer’s day is â€Å"in due time† in the sense of â€Å"when sufficient time has passed†: â€Å"In due time everyone will know what happened.† Owe, in the sense of â€Å"possess† or â€Å"own† comes from a Germanic source. In some English dialects the word retains the meaning of ownership, but in standard English, the meaning has gone from the sense of â€Å"to possess† to that of â€Å"to be obliged to pay†; â€Å"Don’t forget the twenty dollars you owe me.† A similar word of Germanic origin that does retain the meaning of possession in modern English is own. As a verb, own means â€Å"to possess†: â€Å"He owns the bakery.† As an adjective, it follows a noun or pronoun: â€Å"Alfred’s own son was taken hostage.† As a pronoun, it follows a possessive: â€Å"The boy was given a horse of his own.† No doubt this discussion of due and owe will put some readers in mind of the debate that often arises regarding the proper distinction between the phrases â€Å"due to† and â€Å"owing to.† Refresher: Those who argue for a distinction between â€Å"due to† and â€Å"owing to† insist that â€Å"due to† is an adjective and â€Å"owing to† is adverbial. According to this position, it’s all right to say â€Å"He was late owing to an accident,† because â€Å"owing to an accident† tells why. â€Å"Due to† must be attached to a noun: â€Å"An accident due to carelessness made him late.† As far as general usage is concerned, the debate has become as futile as tussles over ending sentences with prepositions or splitting infinitives. According to the Penguin Writer’s Manual, not even grammarians can give a grammatical reason for insisting on the distinction: Most modern authorities recommend that the rule should be remembered, while acknowledging that its grammatical basis is shaky (there is no reason why â€Å"due to† should not be seen as a compound preposition if â€Å"owing to† is one) and that â€Å"due to† is so frequently used in the sense of â€Å"because of† that many modern dictionaries show it with that sense. The â€Å"due to/owing to† distinction is one of those things that people who feel strongly about it should observe without berating others for ignoring it. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:5 Uses of InfinitivesWhat is the Difference Between Metaphor and Simile?Rite, Write, Right, Wright

Chalicotherium Facts and Figures

Chalicotherium Facts and Figures Name: Chalicotherium (Greek for pebble beast); pronounced CHA-lih-co-THEE-ree-um Habitat: Plains of Eurasia Historical Epoch: Middle-Late Miocene (15-5 million years ago) Size and Weight: About nine feet high at the shoulder and one ton Diet: Plants Distinguishing Characteristics: Horse-like snout; clawed feet; longer front than hind legs About Chalicotherium Chalicotherium is a classic example of the bizarre megafauna of the Miocene epoch, about 15 million years ago: this gigantic mammal is virtually unclassifiable, having left no direct living descendants. We do know that Chalicotherium was a perissodactyl (that is, a browsing mammal possessing an odd number of toes on its feet), which would make it a distant relative of modern horses and tapirs, but it looked (and probably behaved) like no plus-sized mammal alive today. The most notable thing about Chalicotherium was its posture: its front legs were significantly longer than its hind legs, and some paleontologists believe that it brushed the knuckles of its front hands along the ground when it walked on all fours, a bit like a modern gorilla. Unlike todays perissodactyls, Chalicotherium had claws instead of hooves, which it probably used to rope in vegetation from tall trees (a bit like another prehistoric mammal it vaguely resembled, the giant sloth Megalonyx, which lived a few million years later). Another odd thing about Chalicotherium is its name, Greek for pebble beast. Why would a mammal that weighed at least a ton be named after a pebble, rather than a boulder? Simple: the chalico part of its moniker refers to this beasts pebble-like molars, which it used to grind down the soft vegetation of its Eurasian habitat. (Since Chalicotherium shed its front teeth during adulthood, leaving it bereft of incisors and canines, this megafauna mammal was clearly unsuited to eating anything except fruits and tender leaves.) Did Chalicotherium have any natural predators? Thats a tough question to answer; clearly, a full-grown adult would have virtually impossible for a single mammal to kill and eat, but sick, aged and juvenile individuals may have been preyed on by contemporary bear dogs like Amphicyon, especially if this distant canine ancestor had the ability to hunt in packs!

Saturday, October 19, 2019

Critically discuss how scientific paradigms influence research Coursework

Critically discuss how scientific paradigms influence research methodologies. Which of the current theoretical views & methodologies are most relevant to research within your discipline - And why - Coursework Example as its research methodology given the kind of paradigm it uses, prompting the researchers to establish first where the discipline they deal with belong. Research is an undertaking that is concerned with the exploration and understanding of social phenomena that are both academic and informative in nature. It pertains to formalized and spontaneously occurring social, psychological and cultural processes which are known as education. Research, therefore, deals educational concerns from a range of concepts and understandings of the social reality. This explains why a number of varied paradigms have been developed to explain the criteria according to the one selected and the definition of the problems awaiting the inquiry. Research methodology, on the other hand, is the inquiry strategy, which draws from the underlying assumptions to research design and data collection (Niglas 2000). Research methodology is mostly classified as either qualitative or quantitative, although there are other distinctions concerning the mode of the research. These two tend to create distinctions about the knowledge of nature and also the way data is collected and analyzed. (Rescher 2000), and finally the kind of generalizations deduced from the data. While quantitative research method tends to study natural phenomena, qualitative method inquiries into the social and cultural phenomena. This paper will inquire into the various ways in which scientific paradigms influence research methodologies, which of the current theoretical views and methodologies are most relevant within the discipline of engineering. Finally, it will also look into the reasons why the methodologies so selected are most relevant in this discipline. There are three philosophical perspectives widely accepted as paradigms in the contemporary social, management and organizational research. These paradigms include the Positivism paradigm, Interpretivism paradigm and the Critical Postmodernism paradigm. Notably, the main

Business Strategy Report Essay Example | Topics and Well Written Essays - 3500 words

Business Strategy Report - Essay Example Here the PESTEL and SWOT analysis as special tools enable the company to represent its strong sides and the fields for improvement and also assist in analyzing the opportunities that different factors give to it. Besides, when using the framework of Porter’s five forces, it assists the company to examine its current and potential rivals that may influence the business. While developing its new strategic vision, TESCO can use the Ansoff and Boston matrixes to identify its products and market share and also products and market growth strategy. The analysis of TESCO organizational design requires rethinking of its structure, systems, shared values and style of activities and also its employees and their abilities that would create the best opportunities for TESCO business growth and development. The McKinsey model will enable the company to identify the connections between such areas of the company. According to London Stock Exchange, the TESCO PLC Company, ISIN GB0008847096, represents FTSE sub-sector of Food Retailers and Wholesalers. Located in United Kingdom, it is one of the world’s largest retailers with the market capital in $15,214 million, revenue of 63557.00 million pounds and current total assets in 50164.00 million pounds (Company profile, 2014). Tesco currently operates in 13 countries, such as India, Malaysia, Czech Republic, Hungary, Ireland, Poland, Sovakia, China and others. No other supermarket chain with the basis in UK has operations abroad. While Tesco operates mainly in the UK, there are large format of hypermarkets located another countries. Founded in 1919, now it has grown to the sizes that give job to more than five hundred employees and serving millions of customers every day. The main competitors or TESCO are the J Sainsbury PLC, the UK chain of  supermarkets, a British-based but the

Friday, October 18, 2019

Infrastructure Vulnerability Analysis and Network Architectures Essay

Infrastructure Vulnerability Analysis and Network Architectures - Essay Example Refinery and storage stages are more vulnerable than at other supply chain components because of faults in the control systems security. It is a phenomenon often enforced by vulnerability analysis in a security framework of processes that include conveyor belts and other industrial networks. Consequently, the improvement of a computer system means all the vulnerabilities that form the infrastructure of refinery and storage phases become strong and less susceptible to attacks. Finding a solution to the Energy Vulnerability Analysis is another critical step of protection the machinery that guides the SCADA structure (Ramalingam, 2004). On the other hand, at the supply chain level, the gas processing plant uses a critical infrastructure of valuable resources and other quantifiable values of cataloguing assets. The risks surrounding the vulnerability assessment, therefore, denote the capacity to defend mitigation and other potential threats. Assessment of the methodologies, thus, forms a security design that is also fundamental when using application servers through penetration mitigation. Overall, the procedure has an impact on denial of service attacks that often has serious ramifications at the refinery and storage stages. Information Technology-Information Sharing and Analysis Centre (IT-ISAC) as an organization established in 2000 helps in boosting IT infrastructure to avoid vulnerabilities. The vulnerabilities are tied to cyber information particularly in analysis and sharing of energy aspects to implement protection modules within a supply chain. Contrastingly, the prevention of cyber threats begins by conducting coordination and analysis activities that embody sharing issues because of a specialized forum that manages risks as seen when dealing with computer products. Consequently, the role of IT when analysed from a SCADA structure assists in

Consumer behaviors in purchasing ethical products Dissertation

Consumer behaviors in purchasing ethical products - Dissertation Example This research will begin with the statement that the current generation of consumers in the United States and in the United Kingdom has come to have plenty of expectations concerning the products that they purchase and it has taken quite an effort by the various companies involved to ensure that these consumers are satisfied. Sales for organic and ethical products in the United States and the United Kingdom are rising, more so than sales for conventional products, and consumer demand for these products is increasing despite the global economic downturn. These consumer behaviours that have developed over the years have made the study of their characteristics and origins most useful. It has become the trend in these two countries for consumers to buy products that are perceived to fulfil environmentally friendly, natural, organic, local, or humane requirements and enhance the corporate responsibility profile of the companies that are involved in the supply of such products. In the Unit ed Kingdom, most of the ethical products that have come to be sought out by most of the population are in the food industry and according to the grocer, Asda, stated that almost half of the mothers in the United Kingdom spent more on organic food than any other and this was despite the strained financial situations in many households. While some of the major retailers in the United States, such as Wal-Mart and Safeway are increasing their aids of organic products, in the United Kingdom, on the other hand, the retailers seem to be reducing their offerings of similar products. Â  Despite this being the case, among the offerings that are directing the way in retail stores are augmented sales of organic breads and grain foodstuffs and "ethical" beverages. Among the banks of the United Kingdom which adhere to a strict ethical policy, is the Co-operative Bank whose main policy has always been that no deal goes to corporations tangled in the arms trade, animal testing, among many other un ethical activities. In this bank, the clients elect every year to determine how their money is used, and because of this, new anxieties are frequently involved, such as genetic modification or climate change. One of the most remarkable achievements of this bank is that it has rejected over nine hundred million pounds value of loan bids since it agreed its ethical policy and current practices in 1992. Because this bank does not invest its customer’s money in the stock exchange, it has been found to be more stable than other banks, and this has contributed immensely to its continued growth during the credit crisis. Because of the growth in the awareness concerning social responsibilities, ING’s clients have continuously agitated for the offering of ‘ethical’ products and services so that they can be sure they are making a contribution to a more sustainable society. In order to satisfy these demands, ING has continuously moved with the times and has started o ffering products and services such as a ‘green’ savings account, a ‘green’ loan or insurance policy, or ‘sustainable’ investment funds and as a result, this company has set for itself the target of introducing a range of new ethical products and services every year. Research Objectives The objective of this line of investigation is to scrutinize the diverse issues concerning ethical consumer behavior in the United States and the United Kingdom. Furthermore, there is the need to determine whether or not ethical consumerism is a trend which is here to stay despite the economic recession in these two countries. In order to help in the realization of the objective of the study, it is necessary to pose the following questions: 1) What information is used by consumers to make choices on buying ethical products? 2) What is the influence of market communication of ethical products purchases in UK and USA? 3) What is the influence of Price Purchasing of Ethical products in USA and UK? 4) What are the in-store advantages of Ethical products in USA and UK? Preliminary Literature Review When people make decisions regarding

Critical review of methogolgies used within identifed lit serached Literature

Critical of methogolgies used within identifed lit serached articles - Literature review Example Alcohol addiction is seen in the dimensions of tolerance and dependence. â€Å"Tolerance is a state of adaption in which more and more alcohol is needed to produce desired effect. Physical dependence means upon interruption of drinking, a characteristic withdrawal syndrome appears which is relieved by more alcohol intake† (Suillivan, 2012, p. 13). This implies that alcohol tolerance is a situation where a person has come to a point where his body and system desires specified volumes of alcohol to function. This means the person has gotten to a point where drinking is more of a norm and his body has come to terms with the fact that alcohol is essential to his wellbeing and continuous existence. Physical dependency on alcohol implies that a person seem to get social challenges like seeking to be away from other people when s/he does not get to consume alcohol. In other words, physical dependence or alcohol addiction implies that a person cannot socialize or relate to others when that individual does not consume an amount of alcohol that s/he is used to. Alcohol addiction is therefore a maladaptive pattern of alcohol consumption that involves alcohol abuse and dependence on alcohol (Shenton & Turetsky, 2010). Numerous treatments have been put forward for dealing with alcohol abuse and alcohol addiction. One of such treatments is the drug, Acamprosate. Acamprosate works to reduce dependency and desire for alcohol. It therefore helps to cut down on the volume of alcohol consumed and enables a person to become more independent of alcohol. Acamprosate is said to work best where there is a support from a group or an expert in order to enable the patient to get guidance and assistance in abstinence. Acamprosate can therefore be said to be a drug that works with the combination of an administrator or a medical professional as well as other behavioural scientists like psychologists and counsellors who provide various

U.S and Iran Negotiations Coursework Example | Topics and Well Written Essays - 1250 words

U.S and Iran Negotiations - Coursework Example The power bases include: The framework agreement comprised a milestone in negotiations that began like 12 years ago. It created parameters for more than 3 months of negotiations over technical advances and unresolved matters. In Washington, Mr. Obama strongly defended the agreement with Iran as a rare lifetime opportunity to end the spread of dangerous nuclear weapons. He used his excellent communication power base to reassure his critics that he would keep all options available if at all Iran cheated ultimately (Alanazi, & Arnoldo, 2003). Over a period, Iran has been subjected to various pressures and sanctions especially from the US. Under the Obama administration, the sanctions have become more international and far-reaching hence leading to sanctions on the sale of oil by Iran and international access to financial markets. Nonetheless, Obama used to assure Iran that all these sanctions that continued to batter its economy would be lifted in phases if the deal to end the production of nuclear weapons was signed (Castillo et al, 2015) After negotiating the nuclear deal with Iran, President Obama faces two more steps to make it realistic. One is using his power as the US president to make the outline of the deal and its finality. The other step is ensuring that the congress does not interfere on the way. Since the beginning of the negotiations, the Congress has tried to block the deal but president Obama has used his authoritarian powers to prevent the Congress from blocking the deal. Most of the Republicans and some Democrats are skeptical about the recent agreement but in his speech, President Obama dared them to block the deal (Carson et al, 1995). Influence can refer to the force that a person exerts on someone else to induce a certain change on the targeted person. Barrack Obama, the president of USA used the following influence tactics to force out the deal. In this tactic, the leader just issues and instructs

Thursday, October 17, 2019

The process of measuring and comparing service utilization Essay

The process of measuring and comparing service utilization - Essay Example The findings of the research indicate that most community mental health programs do not possess the relevant resources to build or buy the types of systems that would help to record notes about clients and the activities that they participate in (Dewa, Horgan, Russell & Keates, 2001). This means that it was difficult to have timely, consistent and accessible information for all community support and services which make it difficult to conduct the evaluations. The research does not provide adequate statistical data. Instead, most of the data provided is descriptive. Nevertheless, the findings have practical significance because of the value it has for program evaluation purposes and administrative purposes in terms of making key decisions on prioritization, planning and staffing needs (Dewa, Horgan, Russell & Keates, 2001).The authors considered all the relevant studies in the sense that they included information from previous researches and contributions from different authors in to the study in form of a background study. The consideration of the studies helped the researchers gain an understanding of the current states of affairs as they relate to the topic of study pointing out that most studies have not given it importance. The authors have discussed all the relevant limitations because they included a section on the challenges that they encountered and a table showing this. The conclusions are justified based on the results presented because the authors provide a conclusion.

Investing In mutual funds Essay Example | Topics and Well Written Essays - 500 words

Investing In mutual funds - Essay Example Banks, share markets, mutual funds, insurance sector and real estate are some of the common investment areas normal investors are looking for. Bank investments are normally the best method of investment because of the less risk associated with it. Most of the banks have insurance protection for the investor’s money and hence it is safer than other types of investments. Bank deposits normally divided into two categories like savings account which yields less interests and term deposit which yields higher returns. Share market investment is the most risky investment option since the value of money undergoes immense fluctuation every day based on the changes in the share values. There is no protection for the investors in this sector as we have seen in the destruction of share values due to the current economic crisis. The main attraction of share market investment is the possibility of high yield in a short term. Real estate and investment also depends on the market conditions. Investment in insurance sector is also comparatively a safer method of investment though the return may not be as good as that from share market investment or mutual fund investment. â€Å"Mutual funds can offer the advantages of diversification and professional management. But, as with other investment choices, investing in mutual funds involves risk. And fees and taxes will diminish a funds returns.† (Invest Wisely: An Introduction to Mutual Funds) Compared to share market investment, mutual fund investment is safer because of the professional management of our invested money. Share market investment is mostly controlled by the investor himself and hence the possibility of achieving a good return depends on the investor’s competence in analyzing the trends in stock market or company performances. On the other hand in mutual fund investment, the investor’s money is managed by fund managers. The mutual fund managers are highly skilled and they know better than us